
Asset Managers Report 2025
New market research findings reveal technology and competition overtake regulatory changes as top concerns for asset managers
The asset management industry is undergoing a structural shift.
While regulatory evolution and economic uncertainty remain, it's the rapid acceleration of technology - especially artificial intelligence - that is now reshaping traditional business models and redefining competitive advantage.
To understand how asset managers are responding, FE fundinfo surveyed 100 senior leaders and the findings offer a clear view of the sector’s current state, the most pressing threats and challenges, and the strategic priorities firms are embracing to adapt and grow.

Key findings
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Technology and competition redefine industry threats
For the first time, technological disruption and competitive pressure (both 53%) have overtaken regulation as the top concerns for asset managers. This signals a shift in focus from compliance to innovation and agility.
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Data infrastructure is the cornerstone of growth
Despite 90% of firms recognising data as critical to decision-making, many still struggle with fragmented systems and outdated processes. Over half (53%) are now prioritising investment in data governance and integration to unlock operational efficiency and scale.
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AI adoption moves from pilot to practice
AI is no longer experimental. 69% of firms are actively deploying AI across operations - from investment research to compliance - while only 26% remain in early-stage exploration. The industry is entering a new phase of intelligent automation.
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